Vision, Mission, Strategies & Values
Mission: is to provide quality health care
by being a leading advocate for the musculoskeletal (MSK) health of individuals;
by providing an exceptional delivery of chiropractic care;
by supporting strong provincial relationships and being a unifying voice addressing issues of national impact;
by fostering strong relationships, with our local health care partners; and
by ensuring an engaging work environment for our employees and volunteers that encourages everyone in achieving their highest potential.
Build Favorable Public Perception through word of mouth referrals
Educate patients as to the need for prevention and wellness care.
Establish Chiropractic as a Healthcare Partner
Engage in advocacy work that focuses on a better approach to pain management,
Determine insurance coverage availability for all patients, improve access to care after hours and to foster interprofessional engagement.
Enhance Patient Experience
Develop ongoing development of website and social media coverage
Demonstrate patient satisfaction through feedback
Generate volunteer activities with such organizations as Movember and the Calgary food bank.
Specialized strategies to support new clinicians through private one on one practice building techniques to foster Chiropractic care in Calgary.
Champion an Engaged Chiropractic Community
Support and pursue international efforts that raise the profile of the profession,
Support Chiropractic stakeholders in achieving their goals.
Enhance Internal Management and Resources
Develop an onboarding program for new staff, create new strategies and resources to support a high-functioning team, and ensure succession planning so the practice continues to function for many years to come.